Anna Lotan Ltd – Company Profile


Anna Lotan Ltd. manufacture exclusive, functional professional skin care products for the use of licensed estheticians, cosmetologists and other skin care professionals in Salons and Spas, together with synergistic, high quality, retail products for the home use of their clients.

We also undertake private label manufacturing for other companies (especially cosmetic products for pharmaceutical companies).

We have four decades of experience in creating formulations that target skin conditions such as: dry dehydrated, oily, acne prone, mature, sensitive, seborrhea and couperose as well as products for post laser and other dermato-cosmetic rejuvenation treatments

These products reflect the personal approach and treatment philosophy developed by the company founder Ms. Anna Lotan in her 50 years as an active esthetician and teacher. All of our products are created to work in harmony with the skins metabolism, with sensitivity to the needs of individual skin types and a respect for the skins principal function as the bodys protective outer barrier.

Throughout the years, the Anna Lotan goal has been to use pure and active natural products, minimizing the need for chemical preservatives and emulsifiers to stabilize formulations. As a result, we have created a wide range of products which are especially kind to the skin, cruelty free, friendly to the environment and based on renewable ingredients.

The Company Headquarters and manufacturing plant is situated in Or Akiva, near the old Roman City and Crusader’s fortress of Caesarea on the coast line between Tel Aviv and Haifa.

We sell our products locally in Israel to more than 2,500 skin care establishments.  In addition, our products are also sold in all Israeli pharmacies under the brand name Sebocalm, which is a cosmeceutical product line for sensitive skin.

Internationally, Anna Lotan products are distributed to skin care professionals in more than forty countries throughout the world.  Our international presence includes most European countries (including Austria, Sweden, Finland, Germany, United Kingdom, Czech Republic, Poland, Lithuania, Estonia, Russia, Belarus, Moldova, Ukraine, Kazakhstan), Canada and the United States, Cyprus, Turkey, Nigeria, South Africa, Australia, New Zealand,  Singapore, Hong Kong, Japan, Korea and Vietnam.

From the very beginning, all those years ago, Ms. Anna Lotan defined a series of Fundamental Treatment Principles and these became and have remained the foundation for all product research and development within the company.

Ms. Anna Lotan – Company Founder

Anna Lotan was born and grew up in the Ukraine.  After spending most of the war years in Siberia, she went to study cosmetics in Germany, Vienna and Paris.

In 1950 she emigrated to Israel, where she managed Israel’s first school of cosmetics under the auspices of the WIZO women’s organization.  Shortly afterwards she initiated the role of beauticians within the kibbutz movement.

Anna taught the theory and practice of cosmetics for many years.  A whole generation of students grew up knowing not only how to run a salon, but also how to make the skincare preparations needed to treat the different skin types of kibbutz members from her teaching

Anna was renowned for developing new treatment methods based on her understanding of the skin’s needs, especially in Israel’s hot climate.

In the Sixties she invented Cold Hydration to replace steam as the accepted method of skin hydration.  This was gentler and more suitable for sensitive skin and for skin affected by acne, seborrhea and couperose conditions.  The method was universally adopted in Israeli salons and allowed beauticians to work almost entirely without electrical machinery.

At the end of the Seventies, Anna Lotan set up a private laboratory to develop beauty products based on botanical extracts and Dead Sea minerals.  In 1990 a family-run manufacturing plant was set up in Caesarea /Or Akiva, one of the most picturesque parts of Israel.  The company, Anna Lotan Ltd, now supplies skin care professionals, beauty salons, pharmacies and distributors in Israel and many other countries throughout the world.

By tradition, Anna Lotan products are based on natural active ingredients especially those taken from plants grown locally or around the Mediterranean region.

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